Lucid Motors
Front & Center: Showcase for luxurious sustainability
Lucid Motors’ Studio at the Village at Corte Madera, is the fourth edition of Blitz’s work in elegant retail design for the brand.
Just like its partner store at the Scottsdale Fashion Square, this Lucid Studio is also located within an upscale shopping destination and invites you to explore while strolling leisurely through a neighborhood of high-end retailers.
A natural palette including wood and stone compliment the technological marvel that is the Lucid Air front and center at the showroom; ready to be joined by future sibling models. Comfortable consultation spaces combined with tactile presentation displays make the store an inviting hub for the exploration of a potential purchase as well as a gathering space for fans of the brand who are looking to purchase brand accessories.
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Client: Lucid Motors
Location: Corte Madera, California
Size: 3,500 SQFT
Completion Date: 2023 -
Architecture, Interior Design, Furniture Selection & Coordination, Environmental Graphics
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Seth Hanley, John Hunter, Erika Russell
Photography: Courtesy of Lucid Motors
Precision Materials
The store’s façade consists of precise black metal panels and ultra-clear glass that open wide for barrier free, welcoming entry. The interior incorporates plaster, wood, stone, and tile with precise connections indicative of the Lucid brand. Large digital screens tell the story of the technological brilliance of the Lucid Air.
